SORAYA CHAAR, Global Executive Director
Soraya Chaar is a project Director based in Paris, specialised in the contemporary art scene. She has led many important internationally renowned projects such as the construction and the opening of the Ullens Center for Contemporary Art in Beijing; the creation of a cultural hub with Galleria Continua / Les Moulins near Coulommiers in France; the development of the Foundation Izolyatsia in Ukraine and internationally; the project coordination of the Arc de Triomphe, Wrapped by Christo and Jeanne Claude in Paris, in 2021; and in 2022 in Saudi Arabia she led the Art & Light festival Noor Riyadh as Head of Curation.

LACRITA KELLER, PR & Press Director
More than 20 years of expertise and ‘savoirfaire’ among the stars, Lacrita Keller knows better than anyone what’s going on in Paris, and what’s going to happen. Before launching her own agency, she’s been part of the international success of Le Man Ray as Press Officer, a legendary place, high class restaurant and club on the ChampsElysées where you’d find the glamorous crowd Daniel Day Lewis, Leonardo di Caprio, Johnny Depp, David Bowie, U2, Lenny Kravitz, Kate Moss, Jennifer Lopez… for a nonstop party that all the Parisians remember until today. After this epic adventure, Lacrita Keller took on another great journey for Corleone Denim as headofficer of PR Communication, and made the jeans internationally a must have, showing and cruising during International Film Festivals. A big lover of the art world and the artists, Lacrita Keller then founded The Lacrita Keller Artistic Agency, taking her propaganda skills to support and promote emerging and eternal artists voices. Creating the best environment for those artists to bloom, finding the greatest places and drawing attention to the painters, photographers and sculptors she’s taking care of. Born Cherokee, nature and ecology have always been part of Lacrita Keller’s DNA. It is therefore natural that she has just chosen a new mission by putting her talent at the service of the Amazônia Fund Alliance Program, becoming the PR and Press Director of the newborn project, dedicated to preserving the Amazon Rainforest and supporting indigenous population.


ANA LARA RESENDE, Brazil Executive Director
Ana Lara Resende is an international model born in Brazil, with extensive experience in national and international fashion catalogs, magazines and television commercials. She started her career at 17 years old and has worked in locations such as Hong Kong, Taipei, Tokyo, Osaka, Rome, Barcelona, Marrakesh, Miami, Paris, Lima, & South Africa.
In addition to her notable career in fashion, Ana Lara is also known for her environmental activism, animal protection, and humanitarian work. Currently, she holds the position of Executive Director of the Amazônia Fund Alliance Program, which aims to protect the Brazilian Amazon, support indigenous communities, and protect the environment.
Thanks to her international modeling experience, Ana Lara has built a valuable network of connections in Brazil and around the world, which has been relevant to the success of the program and the realization of important projects.

KIKA MESQUITA, Brazil Director of Operations
Monique ‘Kika’ Mesquita is a journalist, teacher, and a marketing professional with vast experience in different areas of multinational companies. Currently, she is the Director of Operations for the Brazil team at the Amazônia Fund Alliance Program, where she closely monitors projects and provides support for the entire team. Additionally, she works closely with indigenous communities to ensure their voices are heard and their demands are met as fairly and sustainably as possible.
Passionate about indigenous culture, she has written scripts for documentaries, which has allowed her to have close contact with leaders and members of different communities, understand and listen directly to their cultures, medicine, and philosophy. Among the indigenous people she has collaborated with is the spiritual leader Chief Mapu, Huni Kuin, whom she invited to be an ambassador for the Amazônia Fund Alliance Program.
In addition, Kika is the Director of Marketing and co-founder of Agência Transforma, leading the development of strategies to help companies connect with their customers and have a positive impact on society. Kika is also the editor-in-chief of Transforma News, a daily blog that presents inspiring and meaningful stories about music, entertainment, and culture.